Creating A Brand That Stands Out & How To Turn Customers Into Advocates with Ainsley Moir

In this episode, we welcome to the show Ainsley Moir from Engineer Your Brand.

Ainsley is a global branding and marketing expert working with businesses of all size, including Fortune 500 companies. An avid black coffee drinker and a firm believer that you can do anything you set your mind to, Ainsley relentlessly works to strengthen and grow businesses and ultimately people's visions for their businesses.

We discuss:

  • the top 3 things to focus on to get your brand to stand out
  • asking customers what they want to learn about
  • advocate vs. influencer
  • how to gain advocates and build this community
  • learn how to genuinely make people feel special

To learn more about Ainsley Moir, visit 

or email 

Your Entrepreneur Community Is Waiting For You

Join Web Women Today

Learn More
About the Author

Web Women

Holly and Rachel are two Canadian women in tech. Holly is a Shopify and marketing expert who loves meditation and long hikes. She is married with two kids and two dogs living on a farm in rural Alberta. You can reach her at Rachel is an online presence strategist and web developer who loves physics philosophy and snorkeling. She is also married with two kids and a fat cat in a bungalow in Toronto Ontario. You can reach her at

Join the conversation. We answer each comment or question