About the Web Women Community

Web Women is a national community of Canadian women with businesses that offer digital services to clients.

Members in all stages of their business are welcome, whether still in their first year of business or having run it for several years. Our members call themselves "small business owner", "entrepreneur", or "freelancer". Some work part-time on the side, while others do this full-time as their primary source of income. Some work with a team, while others work solo doing #allthethings.

If you would like to work with one of our members, please visit our directory for a list of services and contact information. 

Digital Services

Our Community Members must have one or more of the following services in their business.

Those include: 

  • Web Design
  • Website Development
  • E-Commerce Solutions
  • Website UX/UI
  • Email Marketing Automation
  • Sales Funnel Building
  • Search Engine Optimization
  • Search Engine Management
  • Pay-Per-Click Ad Management 
  • Social Media Management
  • Social Media Strategy
  • Digital Marketing

Founded in Canada
August 2018


About the founders

Holly and Rachel are two Canadian women who have separate businesses that offer digital services to small and medium businesses.

Holly (pictured on the right) is a Shopify builder and marketing expert who lives north of Edmonton in Alberta that you can find at hollylarochelle.com, and Rachel (pictured on the left) is an online presence strategist and web designer who lives in Toronto, Ontario that you can find at geekunicorn.com

They met as members of an entrepreneur Facebook group. The group admin suggested Holly reach out to Rachel because they had similar businesses.  She did, and as cosmic alignment would have it, Rachel was more than happy to chat openly with someone in the same industry. They instantly hit it off and soon recognized that their conversations about digital marketing and web development would be helpful to their clients as a podcast, which they started in January 2018. 

Both longed for a community of their peers in an online forum with the potential of a in-person meetings.  They found other entrepreneur or small business owner groups online contained their potential customers, which made it awkward to ask tech or client sensitive questions in group forums. Other digital groups for web design or marketing were flooded with men and had very few Canadians. None produced answers when they asked skill-based questions or situational cases related to their industry. They felt the need for a female community of like-minded Canadians where they could feel safe posting their questions, see other women succeeding and mentoring in their field, and confident they would get an answer from experienced friends.  

They decided to bring other Web Women, perhaps like you, to their group and expand the conversation and community beyond themselves. They started Web Women to create a community of women in a similar industry at every level to learn, grow, and flourish with. 

If you're interested in being a part of this group, click here to find out more about membership

Holly (left) and Rachel (right) at women's weekend retreat, where they met in person for the first time.
Holly (right) and Rachel (left) speaking on a panel together at a conference for women business owners.